Citi Recruitment Email
Citi needed an email campaign to help reach and engage potential candidates throughout multiple markets. My task was to design email correspondence to help drive potential candidates to a landing page where their contact information could be collected and drawn into a database that Citi could use to select potential candidates. The design of the email was to stay true to Citi’s very strict brand guidelines while representing diversity in the work place. The email template was built so multiple job positions could be inserted into the email based on the markets hiring needs.